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Austin-Based Marketing Consulting Services

Austin-Based Marketing Consulting Services

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Category: Content Creation

Thin Rope, Thick Rope: Creating Content that Works
28 Jul
HillCountryAdvisors Posted in Content Creation One comment

Thin Rope, Thick Rope: Creating Content that Works

Big, thick ropes are necessary in the shipping industry because their strength keeps the ship secure. Keep in mind, a container cargo ship has a deadweight of roughly 220,000 tons!  That’s 440,000,000 lbs in case you don’t feel like doing the math. So, how many people die each year when thick ropes are thrown over […]

Four Steps Needed to Develop the Winning Story Idea
19 Oct
HillCountryAdvisors Posted in Content Creation 2 comments

Four Steps Needed to Develop the Winning Story Idea

It is always nice to win. To be the Grand Prize Winner is even better! That’s the position I found myself in recently when the Texas Parks & Wildlife Department announced the winners of their TPWD Story Idea Contest.  My story idea “Snorkel Texas” won and more than that: “The TV show producers all found […]

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